LEO'ROSE is a Sydney based leisurewear label empowering creative ambition through refined, everyday style.

I led the creative execution for the launch of the brand, creating and delivering social media content tailored for Instagram and TikTok, including graphics and short-form videos that aligned to the brand's identity and captured the creative direction. I also led the design and development of the eCommerce website and email marketing automations.

I worked closely with stakeholders to gain a clear understanding of the brand’s purpose and direction, while also offering my perspective to refine the creative execution.